Leeds performance marketing agency Connective3 has appointed Vera Staiger as DACH PR Lead to oversee and expand its digital PR services across DACH (Germany, Austria, Switzerland) and neighbouring regions.
Over the last year, Connective3 has invested in its international PR capabilities to support its clients’ global goals by adding native speakers from Germany, France and Spain to its team to ensure they can deliver tailored campaigns across a wide range of territories.
Staiger will apply her market expertise to grow and retain Connective3’s client base across the DACH region. She’ll also oversee the team and client strategies ensuring they’re driving organic performance.
She said: “I’m thrilled to step into this new role to support the growth of connective3’s international presence. We already work with brilliant clients across multiple sectors and territories and I’m excited to expand our portfolio in the DACH region even further by collaborating with new brands. We’ve got many exciting plans in place for the next 12 months and I can’t wait to see where we can take the department and agency.”
David White, chief growth officer at Connective3, added: “As an agency, we’re committed to providing development opportunities for our team. Vera has shown constant determination and passion since she joined us, and we’re excited to watch her grow and develop even further in her new role.
“Our PR department sits at a current headcount of 28 specialists, with the international team collaborating on digital strategies for brands including SumUp, ifolor and weloveholidays across the DACH region. Vera’s role will only help us grow our client roster even further which we’re unbelievably excited about.”
Connective3 has already implemented strategic changes this year as it approaches its fifth year of trading including the recent acquisition of creative content agency, Powerhouse alongside expanding its presence within the B2B sector with brands such as strategy consultants, OC&C and Fuel card provider RFC: Edenred.
