Chief Productions has launched the new title sequence for the Women’s Super League (WSL) for BBC Sport, to open the new season of football’s coverage.
It marks the second title sequence collaboration between BBC Sport and Chief’s Yoni Weisberg and Ben McFarlane – following their work on the BBC Sport Euros titles. With the intention of highlighting the arrival of the WSL with a fresh, unique style and a modern attitude, it was creatively led by Weisberg, Chief Director and football artist, and produced by McFarlane, Head of Post.
First broadcast on the afternoon of September 4th on BBC One, the titles are set to be shown before each one of the 22 live matches planned for broadcast on the BBC, as well as the weekly Highlights show for the league, which runs until May 2022.
All post-production and animation was completed at Chief Post, with designs provided by Manchester-based studio Dr Me.
