North West online finance firm CarFinance 247 has revealed a new brand identity and refreshed website.
CarFinance 247 attracts more than six million visits to its website annually and is aiming to convert more of the traffic into finance applications.
It has also updated its bespoke approval process, which means initial decisions can now be delivered to customers within 10 seconds.
Other innovations on the website include an improved member’s area, and a new blog called #CarTorque.
Managing director Reg Rix said: “The new look reflects our evolution and marks the start of an exciting new chapter with regards our future direction.
“As well as major changes to the customer experience and user journey, internally we have also launched Academy 247 to help nurture staff development.
“Industry experts are predicting growth in our sector online and we feel we’re in a fantastic position to achieve another record breaking year.”