The Big Issue has set up a new video on demand service, TBI TV, showcasing documentary films.
The aim of the operation is to raise more money, to support vendors.
Output will cover environment and politics, social activism, finance, culture, health and technology, to mirror stories in the print magazine.
The publisher’s editorial team will hand-pick the films from the Alchimie library, one of Europe’s largest libraries of premium programming.
“We’re delighted to partner with this fantastic media brand to bring TBI TV to life,” said Barry Llewellyn, Managing Director, Alchimie UK.
“Our partnership not only provides TBI TV with a vast pipeline of premium documentaries to choose from and direct management of the channel, but Alchimie Studio provides the editorial team with the ability to create original and exclusive content, animations and highlights – creating a truly bespoke SVOD channel for TBI TV with unlimited opportunity for creativity and expression.
TBI TV is the latest development for The Big Issue, which has had to rebuild and recreate its business model as a result of the pandemic.
“Covid changed everything for The Big Issue and our vendors. The launch of TBI TV is yet another way in which we are adapting and innovating in an ever- changing landscape to grow our reach, influence and impact in order to support some of the most vulnerable people in our society,” added Russell Blackman, MD for The Big Issue.
“As part of our commitment to digital growth, TBI TV will build a new audience, raise awareness of issues that matter, and inspire viewers to take action. The greater the awareness we can generate, the greater the impact we can have on people and planet.”
