Manchester digital marketing agency, Banc, has appointed its first Non-Executive Director.
Fabrice Rodigue’s background is in management consultancy and transformation, having held senior roles at Project One, BIE, Ernst & Young, Chaucer Consulting and Accenture.
“Fabrice brings to Banc decades’ worth of experience in business strategy and transformation consulting, which adds enormous value to both our own proposition and client outlook,” explained Jonathan Branney, Strategy Director at Banc.
“In a competitive landscape where brands and businesses are facing greater market pressures than ever before, the need for digital marketing transformation has never been more apparent.”
Rodrigue added that his role was to support the agency’s “go-to-market propositions and making Banc’s services even more relevant in supporting their clients’ marketing transformation journeys.”
Founded in 2009 by Martin Cozens and Neil Birchall, Banc came 50th in Prolific North’s Top 50 Digital Agencies, in 2021.
“The pandemic forever changed the way marketing teams and agencies operate, but with challenging comes opportunity. More than ever we are acting in a consultative capacity, in partnership with our clients to ensure that their digital marketing activity is closely aligned with their short-, medium- and long-term organisational goals,” said Martin Cozens, Managing Director at Banc.
“Welcoming Fabrice to the business as our first NED represents our commitment to providing a service and value to our clients that matters when they need us most. With Fabrice’s wealth of knowledge and experience at our disposal and our expert product teams in place, we’re better equipped than ever to navigate complex marketing briefs.”
