The Prolific North Marketing Awards 2022: The Winners
Best Response to Change: Cravens & First Bus – Let’s Get There Together
Sponsored by Boutique
Also nominated:
Best Brand Building Campaign: Refinery & East of England Co-op Funeral Services – It means everything to us, because it means everything to you
Also nominated:
- 438 Marketing & Ecolab – Clean Matters
- Evri – Rebranding the biggest dedicated parcel delivery company
- Finecast and Wavemaker North – Finecast for Kikkoman
- Hillsgreen – Marketing to Farmers 2022/23
- iProspect & Freemans
- Jaywing & Skipton Building Society – Meaningful Giving
- Lancashire Police and Crime Commissioner – Leading the Fight Against Crime
- Live & Breathe – LEAF Arla Farm Sunday
- Mosquito Digital #BeAstonished
Best Health Campaign: Drummond Central – Change of Heart
Also nominated:
- Bolser & Leeds Teaching Hospitals – Shape Up 4 Surgery
- Diva Creative & GMCA – Covid’s Still Here
- Greater Manchester Integrated Care Partnership – Never Quit Quitting
Best Ecommerce/Retail Campaign: Mosquito Digital #BeAstonished
Also nominated:
- Blue Whale Media – Search Marketing for Used Mobiles 4U
- Drummond Central and Hope&Glory – Greggs x Primark
- Evoluted & Sea to Summit – Silos to summit, bringing content and SEO together
- Threefold & Xbox PC4GP for Very
- We Influence & CCL – Multi Channel Revenue Growth Campaign
Best Tourism & Leisure Campaign: Frame & Northern – ‘Go Do Your Thing’
Also nominated:
- Catapult PR – Shaping a Tourism Triumph
- Cumbria Tourism – Welcome Back to High Streets Barrow-in-Furness
- Holdens & Snowdon Mountain Railway – Spring 2022 paid search campaign
- Marketing Liverpool – Taste Liverpool. Drink Bordeaux
- The Swan hotel Newby Bridge – Spa launch influencer campaign
- Wavemaker & Jet2holidays x Kiss – that’s a VIBE
Best Professional & Financial Services Campaign: Jaywing & Skipton Building Society – Meaningful Giving
Highly Commended: Intro PR and The Cumberland: The Kinder Shop
Also nominated:
- Brand Ambition & Proxima: Scope 3 Success
- Catapult PR & McCarron Coates – Premium Pros
- Deloitte 368 – Oceans of Opportunity
- Embryo & BCB
- Zodeq & Entyce Creative – Now is the time
Best Property & Construction Campaign: theEword & Yugo
Also nominated:
- Aurora & The Learning Foundry – #BuildingHistory
- Holdens & Altura – Harrison St & Link City
- Serotonin & Riverstone – Retirement living as it should be
- theEword & Latimer Homes – HD MediaCity
Best Not-For-Profit Campaign: This Generation Communications & The Oliver King Foundation
Highly Commended: Eleven Marketing & Communication – Samaritans and Network Rail ‘Small Talk Saves Lives’
Also nominated:
- Cumbria Tourism – Welcome Back to High Streets Barrow-in-Furness
- Faith PR & The Sleep Charity – Empowering the nation to sleep better
- Hitch Marketing & Liverpool City Region Combined Authority – ‘The best vehicle’
- Lancashire Police and Crime Commissioner – Leading the Fight Against Crime
- Propack Direct Mail & Sue Ryder – Supporter Acquisition Campaign
- Wellington Square – Stockton Stories
Best Integrated Campaign: Drummond Central – Change of Heart
Sponsored by CreativeRace
Also nominated:
- Bolser & Leeds Teaching Hospitals – Shape Up 4 Surgery
- Catapult PR – Shaping a Topiary Champion
- Cravens & First Bus – Let’s Get There Together
- Frame & Northern – ‘Go Do Your Thing’
- ilk Agency – Sport England
- Greater Manchester Integrated Care Partnership – Never Quit Quitting
- Refinery & East of England Co-op Funeral Services – It means everything to us, because it means everything to you
- Stein IAS – The Psychology of Clean Label
- Tomoro Agency – Haier Expert Campaign
Best Social Purpose Campaign: University of Manchester – Climate Questions
Highly Commended: Scala – Nottingham Maternity Scandal: Lasting Change for Maternity Services
Sponsored by McCann Leeds
Also nominated:
- Cravens & First Bus – Let’s Get There Together
- Hitch Marketing & the Office for Police and Crime Commissioner in Leicestershire – ‘you’re right, that’s wrong’
- The Growth Guys & MyBubble – Proving Viability of an App with a Great Cause
- This Generation Communications & The Oliver King Foundation – #LetsLegislateOK
Best PR Campaign: Catapult PR – Shaping a Topiary Champion
Highly Commended: Influential Agency & Madame Tussauds – Boris Visits the Job Centre
Also nominated:
- ECHO PR & Manchester BID – Manchester Welcomes in the Year of The Tiger
- Evoluted & OriGym – Outreach, Expert Comment & Gymtimidation
- Intro PR and The Cumberland: The Kinder Shop
- Refresh & Culture Shift: Paying the price for problematic behaviour
- Wavemaker & GBBO – Chatting baking with home baker
Best Use of Data and Insight: Drummond Central – Change of Heart
Also nominated:
- Boutique & Best Heating – Forgotten Radiator Strategy
- Catapult PR & McCarron Coates – Premium Pros
- Finecast for Isuzu
- Propack Direct Mail & Sue Ryder – Supporter Acquisition Campaign
- ROAR Digital Marketing & Inflo
Best Search Marketing Campaign: 43 Clicks North & The Stone Group – Black Friday
Also nominated:
- Blue Whale Media – Search Marketing for Used Mobiles 4U
- Brand Ambition & Proxima: Scope 3 Success
- Holdens & Snowdon Mountain Railway – Spring 2022 paid search campaign
- Salience & Flooring Supplies – Flooring it to Top of Market in Organic Search
- Wavemaker & Nationwide Building Society – How Nationwide beat Martin Lewis to become the no. 1 authority during ISA season
Best Social Media Campaign: Mosquito Digital #TimeforaHorlicks
Also nominated:
- Live & Breathe and Arla Foods Cooperate – LEAF Arla Farm Sunday
- Mosquito Digital #BeAstonished
- Return & San Carlo – “Saying salut to freedom”
Best B2C Campaign: Drummond Central – Greggs x Primark
Highly Commended: Nexus – Take the Kids for Free on Tyne and Wear Metro
Also nominated:
- AlphaGraphics North East & Park’s Motor Group
- Cravens & First Bus – Let’s Get There Together
- Cravens & Parkdean Resorts – What are we going to do today?
- Glass Digital x Horse and Country TV
- iProspect & Freemans
- Mosquito Digital #BeAstonished
- Smoking Gun & Munchkin – Another Munchkin Miracle
Best B2B Campaign: Bevic Marketing Services & Bradford BID Member Gift Card Campaign
Also nominated:
- Adler and Allan – Red diesel countdown: Ensuring Adler and Allan customers were prepared for significant legislation changes
- Deloitte 368 – Oceans Of Opportunity
- Hillsgreen – Marketing to Farmers
- Lesniak Swann & FSi – Leave No Gaps
- SLG & PolyMax – Polypipe to the Max
Best Small Budget Campaign: Hillsgreen & Aquagrain – Launch of Aquagrain
Also nominated:
- 21 Degrees Digital – Children’s Corner Childcare campaign
- Boutique & abnormal – Product Launch
- CreativeRace – Banana Moon Anti Anxiety Hoody
- durhamlane – It’s Slice to Meet You!
- Glass Digital & Horse & Country – Leading the charge with a 422% increase in non-brand traffic
- LTE Group – National Apprenticeship Week Campaign
- Mosquito Digital #LoveableMess
- One Brand Magic & Candy – Addams Family 2 campaign
- The SME Partners – 250% Growth For 100-Year-Old Family B2B Bakery
Best Large Budget Campaign: Cravens & Parkdean Resorts – “What are we going to do today?”
Sponsored by Bolser
Also nominated:
- All Response Media & DeadHappy – Dying to Grow
- Evoluted & OriGym – Outreach, Expert Comment & Gymtimidation
Best In-House Marketing Team: Summize
Also nominated:
- Caspian Insurance
- Deloitte 368
- FlexMR
- Stockport Homes Group – Marketing by Home
- LOFT
- OPEN Media
- St Pierre Groupe
- Together Financial Services
- Yorkshire Tea
Best Large Agency: Drummond Central
Also nominated:
- Stein IAS
- The Armstrong Partnership
- Wavemaker North
Best Midsize Agency: Evoluted
Highly Commended: Pharmacy Mentor
Sponsored by Awin
Also nominated:
Best Small Agency: Waterfall
Sponsored by Galloways
Also nominated:
- Brand Ambition
- Candidsky
- Hillsgreen
- Offended
- Refresh
- ROAR Digital Marketing
- theEword
- The Growth Guys
- This Is Distorted
Marketer of the Year: Ollie Ratcliffe, Yorkshire Tea
Agency Marketer of the Year: Clair Heaviside, Serotonin
Sponsored by The Voiceover Gallery
