Wakefield’s BPI Auctions has appointed Wild PR following a competitive pitch.
The agency, which rebranded from KC Communications last year, will be seeking to raise the company’s brand awareness across the B2B sector.
“Our PR strategy is one unique to BPI Auctions, and all about securing high authority coverage from key media verticals and the creation of onsite content that will support both the user experience of the website and the SEO objectives,” explained Katrina Cliffe, Managing Director of Wild PR.
“We’re looking forward to putting our skills to good use to deliver great results for them.”
The 6-month contract comes as the Huddersfield agency aims to double its turnover in 2022.
“We were really impressed with the Wild PR teams strategic approach, backed by in-depth research, down-to-earth advice and passion for what they do,” added Rob Holroyd, Marketing Director at BPI Auctions.
“We’re very excited to be working with them in 2022 and to see the impact their work has on our digital strategy, customer base, and growth plans.”