Blackburn-headquartered agency Limitless Public Relations has appointed a PR specialist based in Germany to extend its reach into Europe.
Christiane Tupac-Yupanqui, who will join as an overseas associate, will provide PR support for the agency’s client Northern Industrial, which has recently launched a new site in Germany.
She is a trained translator and provides trade PR and online media relations in Germany, alongside a number of other non-English speaking countries around the world.
Limitless director Greg Wilson said: “We are very pleased to have Christiane working with us in support of Northern Industrial and look forward to working with her on further accounts in the future.
“One of the actual upsides of the pandemic has been the increased adoption of communication technologies, largely underutilised before, which enable the swift and lean cooperation between team members based on expertise rather than geography, the latter being now largely irrelevant.
“We intend to keep expanding our active roster further across the UK and overseas to enable us to provide PR expertise at the highest level, whatever the brief, whenever and wherever it’s needed.”
The agency has an additional office in Preston.
