Toby Walker, managing director of Workshop Marketing, on why in the rush to get GDPR-ready, many people are overlooking another key piece of email marketing legislation
Robert Parker, founder and managing director of fitness company Roar Ambition, explains why we need to rethink our approach to SEO.
Rob Dobson, founder of Stockport creative agency Northern Comfort, gives his take on business growth.
When I left full-time employment in a national marketing agency to become freelance in 2010, people were surprised – and those a little closer to home were trying to hide their concern.
Digital marketing agencies need to find their core
Martyna Karpinska, analyst at Leeds agency Journey Further, on her "enlightening" experience as the only female in the office.
Jamie Hinton, founder of Sheffield-based technology firm Razor, argues that brands need to address the leaks in their technology before turning up the dial on ad spend.
Andy Buchan, creative director at The Neighbourhood, gives his take on why offering staff free time to create their own projects can lead to profitability in the long run.
Tim Ainsworth, founder of marketing consultancy StarqrMarq, argues that agencies must adapt to meet the challenges of the new world.
Kate Mathews, strategic PR director of digital agency Stickyeyes, argues that in the era of fake news, authenticity will be the key to the future of influencer marketing.