Berlin’s Spree Radio has refreshed its on-air branding, with a new jingle package from ReelWorld at MediaCityUK.
Broadcasting in the German capital since 1994, Spree Radio is part of the RTL Group and this new contract means that all 3 of the Group’s Berlin stations now use ReelWorld sounds.
“We were looking for a new jingle package to enhance our on-air brand and already had a particular sound in mind. When we came across the Star Radio package we instantly knew that that was the sound we were looking for,” explained Alexander Breest, layout producer at Spree Radio.
“The package sounds very modern and perfectly blends in with our music.”
The station has also signed up to the company’s “production vault” a library of beds, custom sounds, sweeper and promo shells.
