Former PR Agency One associate director Gemma Eccleston, a seasoned PR consultant with over 13 years of industry experience, has launched a new PR and communications agency in Manchester.
Hendrix Rose PR provides tailored support to start-ups and SMEs looking for accessible, senior-level PR. It intends to level the playing field for smaller brands aspiring to make a name for themselves.
Prior to her 10-year stint at PR Agency One Eccleston was a senior account director at Tangerine Communications, and she has previously worked with entrepreneurs, SMEs and high-profile brands such as Decathlon, Allied London, Wiley Edge and Mark Hill.
Acting as an extension to a business’s marketing team, Hendrix Rose’s comprehensive services extend beyond traditional PR campaigns and earned media relations. It also delivers digital PR, broadcast, social media management, content creation, event and award support, stunts, and PR measurement to both B2B and B2C clients, from start-ups to established businesses. Current clients include Nexer Digital, Teletech and Solarsport.
Eccleston said: “In today’s economy, businesses often require high-level PR expertise but may find it challenging to access it affordably. Hendrix Rose PR is here to bridge that gap, offering tailored support to suit any objective – whether it’s on an ad-hoc basis, project-based, or on a retainer.
“Our focus is on delivering creative campaigns that use stories to engage with people on different levels. Utilising a multi-channel approach, we craft owned, earned and shared media campaigns to connect with our clients’ audiences.
“Rooted in insight and measurement, we work closely with our clients to identify their objectives and determine the most effective strategies, channels and outputs to help them achieve significant results.”