Three new client sign-ups across a variety of sectors heralded a busy start to the year for the team at Pink Gorilla & Hairy Lemon (PGHL).
Alongside the recent client wins, the brand has undergone a refresh courtesy of the talented team at Shine Creative Design and will now go by the name by PGHL.
International Irish burrito brand Boojum has assigned PGHL as GB partner for its first store opening in Britain, in Leeds, as well as for its ambitious ongoing GB roll-out plans.
Additionally, PGHL will be supporting the launch Carousel Bar & Home Nightclub, a £2m development on the old Tiger Tiger Leeds site, and has become the official PR partner for Leeds Pride, one of the largest free Pride events in the country, and such an important event for the LGBTQIA+ Leeds community.
Boojum marketing manager Paul McCullagh said: “Having recently appointed PGHL as our GB PR partner, we have been impressed by their work and the results we’ve achieved in a short space of time. Jordan and the team are easy to work with, bringing creativity and expert local knowledge to the table in equal measure. We’re looking forward to our continued partnership as the Boojum brand expands across GB.”
The Events side of PGHL has also seen a busy start to the year January, with a roster of events on the horizon, including for Moda Living, property surveyors Fox Lloyd Jones and various private events in Europe this summer.
PGHL events will also be planning the Yorkshire Children of Courage Awards for the second year running, a special event recognising and honouring courageous young people from across the region.
Jordan Odu, PR director said: “We are so happy that all our hard work has resulted in some major client wins this Spring. Being the GB partner for Boojum has been a major coup, and we are so excited to contribute to the amazing philanthropic events happening in the city, such as the Yorkshire Children of Courage Awards.
“Nearly a decade in business and I’m proud to say we still have a passion for shouting about exciting businesses – locally, nationally, and now internationally.”
