One Day Agency has been appointed to raise awareness for ecommerce giant BigCommerce across key cities in Sweden and Denmark.
Founded in 2009 and with a global presence, BigCommerce is a SaaSm NASDAQ-listed ecommerce platform that provides software to retailers including online store creation, search engine optimization, hosting, marketing and security.
The campaign launched this week in Stockholm and Copenhagen through One Day Agency’s creative and media planning team and will run across digital outdoor in rail and roadside environments targeting a business audience and people interested in opening an e-commerce store.
The agency’s international also include a handful of activations running currently across EMEA, Hong Kong and the USA.
Klaudia Szelugowska, from One Day’s growth team, said: “It’s been a pleasure working alongside BigCommerce on this campaign. We strategically chose digital networks situated in busy commuter hubs, connecting with the desired audience and elevating the brand’s presence throughout these vibrant Nordic cities.”
Gurveer Chana, BigCommerce’s demand generation manager, added: “It was an incredible experience partnering with 1DA. We handed them a strict budget, and they not only met it but exceeded our expectations. Their professionalism, creativity, and unwavering support were instrumental in our campaign’s success. From designing ads to picking locations and strategies, they were with us every step of the way, and we couldn’t be happier with the results.”
