438 Marketing has achieved a £3m turnover for the first time – up from £2.4m last year.
Andy Whitmore, the co-founder of the Knutsford and London-based agency explained that it had been led by a change in focus:
“Three or four years ago we were predominantly an integrated marketing services provider, delivering campaigns for a range of B2C and B2B clients. But the conversations we were having with clients were already starting to change. Businesses were approaching us for help with more significant transformation – digital, brand or cultural – or, in some cases, fundamental organisational change which spanned all three.
“Subsequently, the pandemic accelerated business’ re-evaluation of all aspects of their organisation – including ways of working, their commitments to ESG, engaging remote workforces, and even addressing their core brand purpose, beyond making money.
“A major change that’s undoubtedly been a driving force behind our own rapid progression has been in the accelerated implementation of new technology. Working in collaboration with client-side digital teams, our remit has evolved to help ensure that adoption keeps pace with innovation – through the design and delivery of highly effective, user-focused brand and communications strategies.”
438 employs 35 staff across its 2 offices and works with clients including PepsiCo, Element Materials Technology and Waters.
