Fabb Furniture has appointed Boutique to handle its paid social and search strategy.
Leeds-based Boutique has been brought in to position the 150-year-old company as “market leaders in quality home furniture.”
It will be focusing on promoting the online customer experience as being the same as that received in-store.
“Boutique’s expertise in growing online conversions, plus their data-driven strategy process was a huge factor in us teaming up with them,” said Kate Cadman, Digital Marketing Executive at Fabb Furniture.
“They have created a bespoke plan to improve our online performance and we’re excited to see where it takes us.”
Earlier this week Boutique won a brief from wood floor specialist, Ted Todd.