Manchester-based digital product studio Code Computerlove has worked with LGBTQ+ charity Manchester Pride to launch a new proposition and website design.
Code Computerlove worked with Manchester Pride to develop new comms themes for the year, as well as a new content model in a bid to communicate how the charity supports LGBTQ+ individuals across Greater Manchester.
The website redesign, which was initiated by a free digital strategy workshop as part of Code’s recently launched Tech For Good initiative, includes a new homepage along with new charity, events, news and resources pages.
Code’s Tech For Good initiative is open to all non-profit organisations seeking to improve their digital services, with workshops providing businesses with advice and ideas.
Manchester Pride’s Senior Marketing and Communications Manager, Lizzy Holroyd said: “Code has been a pleasure to work with. The team interpreted the brief perfectly to bring to life a professional website that better communicates the work Manchester Pride does to support LGBTQ+ communities all year round.”
Colin Preston, Code’s Head of Design, added: “Manchester Pride came to us for a redesign of their three key pages: Home, Charity and Events with the purpose of aligning the content with their 2022 strategy of placing the charity at the very forefront of their operations. This was so Manchester Pride is known just as much for their charity work as they are for their famous bank holiday festival.
“As a Manchester-based business, it’s been fantastic to partner with a local organisation that does brilliant work to support the region’s LGBTQ+ Communities.”
Manchester Pride Festival takes place annually at the end of August but also organises events and initiatives throughout the year.
