Two Manchester agencies have joined forces to win a competitive pitch for Partington’s Holiday Parks.
Scoop and Tempt have been brought in to deliver a new marketing strategy and brand refresh for the company as it prepares to mark its 80th anniversary.
The agencies will work with an in-house team with a remit to future-proof the Blackpool-based brand and attract a new generation of holidaymakers.
“We’re super excited to be starting what we hope is a long term partnership with the team at Partington’s Holiday Parks,” said Pippa Nixon, Director of PR and marketing agency, Scoop.
“The UK travel market is still experiencing an extraordinary period of growth, and our aim is to future-proof the brand’s marketing strategy to make sure this growth continues.“
Scoop shares an office space with Tempt, which specialises in social media, PR, brand and events services.
“We’re delighted to be partnering with the Scoop team on this project for Partington’s Holiday Parks. We’ll be devising and clarifying the next phase for the brand and we can’t wait to see the impact that this will bring,” added Beccy Gibson, Director of Tempt.
