Studio North has won a competitive pitch to rebrand Manchester-based legal specialist, mmadigital.
It comes after the customer acquisition specialist received approval for funding from private equity firm, Rockpool Investments.
Studio North’s role will be to deliver a new brand strategy to align with its expansion plans.
“mmadigital is at the next exciting stage of evolutionary growth, driven at large by its recent funding injection but also, the inherent ambition and team-orientated culture of the business,” said interim Chief Marketing Office, Debbie Britton.
“Studio North is the perfect match for us, both in terms of their strong creative acumen and strategic insight, and the way in which they can articulate and integrate a company’s brand story into their work, which is a fundamental part of our brief.”
Studio North’s brief covers redefining its visual and verbal identity, as well as its creative assets.
“mmadigital has an ambitious future vision of where they are heading. An ambition that naturally excited us when we were briefed for this brand development opportunity,” added Nick Wright, Brand Strategy Director, Studio North.
“So, we’re thrilled to be part of the journey in helping mmadigital define a brand positioning and fresh new identity which truly represents the unique culture of the business and their plans for growth.”
