Aberfield Communications, the Leeds-based PR, social media and brand communications agency, has announced the launch of its digital marketing, SEO and PPC arm.
The launch follows the appointment of Digital Marketing and Insight Consultant Gavin Oxley. The agency said its latest appointment will enable Aberfield to offer its clients a wider range of digital and insight services in-house, with SEO and paid digital campaigns available either as standalone service, or in conjunction with the existing services offered by the agency.
Oxley (pictured right) joins the team from digital marketing and YouTube specialist, S.Media, and brings over six years of experience to the role.
He will act as the agency’s digital lead, heading up SEO, PPC and digital campaigns on behalf of clients, as well as working with the wider team to generate insight and inform content development.
Commenting on his appointment, he said: “Aberfield has provided me with the ideal opportunity to grow within my industry and further develop my expertise, as well as to learn some key transferrable skills from the agency’s PR team.”
Tim Downs (pictured centre), Director of Aberfield Communications, added: “The addition of SEO and PPC services means we are now able to deliver the full PESO model in-house, giving us greater flexibility, and allowing us to provide additional value to both new and existing clients. We’re looking forward to seeing what this new chapter holds for the business.”
