Bring Digital has won a “highly competitive” pitching process against national agencies for Footy.com’s digital acquisition strategy and performance marketing brief.
In April, the Durham-based sportswear comparison site secured £1.625m of funding from VC firm, Northstar Ventures to expand its online presence.
“When Bring Digital came to speak with us about our online strategy, it was clear that their impressive track record in sports retail and aggregators — paired with their commercial focus — was going to be the winning edge that Footy.com was looking for,” said Footy.com CEO, Paul Lucherini.
Justin Young, Managing Director at Bolton-based Bring Digital added:
“We have been blown away by the ambition of the Footy.com team and the quality of the technology that underpins the site. The brand was already on our radar after making big waves in the sports retail space, and we’re excited to be partnering with them at such an exciting time in their growth journey.”
The pitch process was handled by GO!.
