Brandon has hired The Gate to create a commercial for Italian cooking brand, Napolina.
Cheshire’s Brandon was appointed by the company last month, to completely revamp its product range.
As part of this it was tasked with producing a 30 second television commercial.
Ti Amo (I Love You) was produced by The Gate and tells the story of food being “created with love”.
“We really enjoyed working with the team at The Gate. They had a real passion for delivering the best creative possible. Michael’s (J Ferns – director) attention to detail and glossy style really paired well with our re-branding of Napolina. The client is delighted,” said Simon Ellis, Client Services Director at Brandon.
The Gate worked with composer, Alex Wells, who has written pieces for Jaguar and Nespresso amongst others, to create the soundtrack. The voices featured are Avenue Q lead singers, Lawrence Smith and 2017 Spotlight Prize winner, Cecily Redman.
“It was key for us to create a heartfelt soundtrack, which would perfectly compliment the creative brief of “I Love You.” By nature, Italian opera singing is emotive, so Michael and The Gate production team chose to work with two of the UK’s leading theatre singers, to create the perfect love story,” added Rhiannon Lewis, Producer at The Gate.
