Manchester-based AZoNetwork, a global information provider for scientists, engineers, technologists and researchers, is to list on the Australian Stock Exchange via a reverse takeover by Bora Bora Resources (BBR) of its parent company AZoM.com Limited.
The SaaS company specialises in inbound marketing and lead generation using its proprietary scientific content marketing platform.
It works in conjunction with a network of 12 subject-specific sites which are visited by over 80 million unique users each year.
Dr Ian Birkby, founder and CEO and a former rugby league scrum-half with Castleford and Oldham, said: “We have a really good product, platform, team, traffic levels and customers in an expanding market. A stock market listing is a logical next step as we look to move onto the next phase of our global growth, provide some increased visibility for our activities, some liquidity for our original investors and value recognition for staff option holders.”
Birkby previously led a management buyout and subsequent trade sale of Crewe-based advanced ceramic producer Dynamic-Ceramic Ltd, now known as Coorstek Advanced Ceramics.
The company relocated to Manchester’s NEO building in March 2017 to be closer to the city’s digital and scientific talent pool. Although the company has an Australian head office, its engineering, content and sales teams are based in Manchester.
