Fashion, beauty and entertainment agency Avant PR has been appointed by clothing brand House of Maguie to manage press relations, celebrity seeding and brand activity.
House of Maguie has tasked Avant with launching the brand to UK press alongside handling both paid and unpaid celebrity seeding, and ongoing wider brand activity including partnerships, collaborations and content creation.
Manchester’s Avant will launch House of Maguie to the national press with a high-profile campaign focusing on its AW19 and Christmas offerings.
Ellen Kelly, Director and Co-Founder of Avant PR, said: “We’re thrilled to be working with House of Maguie – the brand’s offering is on-trend, fun and opulent, and is perfect to launch to press and consumers in the lead-up to Christmas.”
Avant specialises in fashion, beauty and entertainment PR, with a client roster including self-tan brand Makebelieve Beauty, and luxury fashion brands Guilty Beach, Dee Izmail and Firehorse.