Leeds’ Aubergine has won a three-way pitch to handle the public relations for online foodservice platform, Tried and Supplied.
The food and tech specialist will be raising awareness of the company, which helps restauranteurs find sustainable local British suppliers, which have been recommended by peers.
“The Aubergine team really stood out as they were able to see the potential in Tried and Supplied and how its USPs would resonate with the media,” explained Domini Hogg, Founder of Tried and Supplied.
“They recommended an exciting PR strategy which targeted my potential customers, suppliers and key stakeholders all in one project. We have just relaunched our website and refined our services so it’s the right time to work with an effective PR team who can amplify our messages.”
Aubergine Co-Founder, Verity Clarke, said:
“We could see Tried and Supplied is genuinely working to solve a problem within the foodservice industry; that it can be tricky to source local, sustainable suppliers in a quick and easy way. We’re excited to be working on this PR campaign, which will help position them as a thought leader in their field.
“Global brands are looking for better, sustainable technology solutions to stay ahead of the competition and start-ups, such as Tried and Supplied, are disrupting the space by solving real problems.”