Pelican Communications is to deliver an integrated marketing campaign for Talent in Logistics, an event recognising training and development within the logistics sector.
“We are working to help Talent in Logistics evolve from a yearly event to a multi-faceted brand that will to help organisations share best practice in learning, development, HR and operations,” explained Michael Bennett, managing director at Pelican Communications.
The agency has already designed and built a new website and will be delivering a thought leadership programme across social and traditional media channels.
“We were impressed with Pelican’s strategic approach and relevant experience of the logistics sector and working with trade bodies. They are ideally placed to support the development of our brand and associated events,” added Ruth Edwards, Talent in Logistics business manager.