Leeds-based Fox Agency has been appointed by BOBST Group, a Swiss supplier of machinery and services to the global packaging industry.
Fox will be delivering integrated campaigns, product launches, web content and development, video, animation and CGI product for BOBST, which employs more than 5,400 people worldwide.
The agency won the three-year contract following a competitive pitch process involving rivals from across Europe.
Marie Bergfelt, Head of Marketing Portfolio & Communications at BOBST, said: “Fox Agency stood above the competition due to the team’s passion, enthusiasm and creativity that was consistently shown throughout the selection process. Their global B2B experience and expertise means that they fully understand our markets and we’re sure that the synergy between our teams will produce the results we’re looking for.”
Nelson McConnell, director at Fox Agency, added: “BOBST is certainly a global giant in its industry and a perfect fit in our client roster. It’s clear that Fox and BOBST share a vision and we intend to create some outstanding campaigns for them.
“We have produced many successful integrated B2B communications for global clients in this and similar sectors and we look forward to being a BOBST partner for many years to come.”
