Journey Further has been appointed by MYA Cosmetic Further to handle its public relations and SEO.
It will be run by the Leeds agency’s newly launched Influence team. Their role will be to challenge the negative views of cosmetic surgery and raise awareness of MYA’s credibility and authority in the sector.
“While managing our PPC, programmatic and paid social, as well as taking the role of lead agency, Journey Further has delivered complete transparency and made an outstanding impact to our business,” said Pamina Gimber, marketing manager at MYA.
“We were really excited to hear about their expansion into PR and SEO so it made complete sense to consolidate our services and further strengthen our relationship.”
Beth Nunnington, PR director added:
“Our integrated PR and SEO strategy will focus on generating coverage and links that will help to change perceptions of cosmetic surgery and drive search visibility across all major keywords.
“It’s a fantastic win for us as we begin to deliver a clarity at speed approach to PR and SEO.”