Creative Agency THG Studios has appointed former Institute of Practitioners in Advertising (IPA) chair and McCann Manchester MD Richard Aldiss as senior vice president.
His appointment will see THG Studios build on its growth in 2024, which saw the agency craft campaigns for the likes of Toblerone, ASDA, Disney, and Sky Bet’s The Overlap, along with the launch of its AI-driven studio, iLab.
Aldiss brings over 30 years of experience in advertising, alongside a proven track record in business development and driving agency growth. As well as his high-profile former roles, he currently sits on the board of the Manchester Publicity Association (MPA) championing the digital, creative and media industries.
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Aldiss said: “The THG Studios team have achieved so much, it’s jaw-dropping. The ambition and potential for our clients, our people and the business is huge and I look forward to applying my experience, energy and passion as we enter an exciting new chapter of growth and transformation.”
Hannah Pym, chief brand & marketing Officer, THG Ingenuity, added: “We are delighted to welcome Richard to the team. His experience and leadership across advertising and businesses development, alongside his fervour for the industry, align perfectly with our commitment to supercharge brand growth for our clients and our long-term vision for THG Studios.”
THG Studios delivers full funnel creative content that powers digital brands, offering solutions for branding and strategy to 360-degree creative and social-first campaigns, packaging design, production at scale, videography, photography and set build.
Operating from one of the biggest state-of-the-art creative studios in Europe, with over 135,000 sq.ft of creative space, THG Studios has the in-house production facilities and talent to deliver projects at scale, backed by THG Ingenuity’s proprietary tech, data and user-research.
THG Studios’ parent THG Ingenuity provides cutting-edge ecommerce solutions for clients designed to accelerate brand growth. It comprises THG Commerce, a complete commerce solution with the highest performing technology platform in market, THG Fulfil, a provider of world-class fulfilment engineered to improve customer retention, and THG Studios, an award-winning creative agency providing a range of services from campaigns and content creation to videography and photography. With its expertise in building direct to consumer brands, Ingenuity is uniquely positioned to bring pertinent, pragmatic, and global know-how across all aspects of commerce.
