New client services and ops chief at Serotonin

Digital marketing agency Serotonin has strengthened its senior management team with the appointment of a new head of client services and operations.

Stu Hornby joins the team with over 25 years of experience working on global campaigns for leading brands including Toyota, Reebok, Astra Zeneca, BSI and Crane Payment Innovation for agencies including IF. And Amaze/Kin + Carter.

In the newly created role, Hornby will work closely with the senior management team to drive the agency’s growth initiatives, oversee client relationships, and support commercial operations.

Hornby said: “Clair and Dom have built an awesome team who offer a truly unique blend of creative energy and strategic expertise. The passion and drive is infectious and I knew I wanted to be a part of it.

“It’s a great opportunity to support the full agency, from aligning strategic initiatives with the agency’s overall vision, to mentoring and developing the team, delivering outstanding campaigns and client support, whilst focusing on achieving year on year agency growth.”

Clair Heaviside, co-founder and creative director at Serotonin, added: “We’re really excited to have Stu on board. We’ve got some pretty big plans for Serotonin and our clients in the next 12 months and Stu’s expertise, fresh perspective and drive will play a valuable role in bringing those to life.”

Serotonin, headquartered in Manchester with a second office in London, has seen significant growth in the past 12 months, driven by both new business wins and expanding work with clients including Bella Italia, ASSOS of Switzerland, Blacklock, SUDU and Alliance Property Group.

The agency was nominated for four awards at June’s Prolific North Creative Awards, with campaigns shortlisted across Best Out of Home Ad, Best Advertising Campaign, Best Effective Design and Best Website Design for its work with Sussex Modern and NQ64.

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