Ricochet’s Glasgow office is making a new series, What’s the Big Deal? for Channel 4.
Fronted by EastEnders actress Natalie Cassidy it follows the indie’s success of ‘Air Fryers: Are They Worth It?’
The 4-part consumer affairs show will cover products from ice baths to teeth-whiteners, speaking to scientists, nutritionists and industry insiders, to find out how they work and if they’re worth the hype.
“We are delighted to be working with Ricochet and Natalie on a show that promises to cut through the noise and find out what products offer best bang for our buck,” said Clemency Green, Senior Commissioning Editor at Channel 4.
What’s The Big Deal? is a 4 x 60 series for More4.
“[…] we’re really excited to be working with Channel 4 and Natalie on this new format that delves into the world of Britain’s most talked about products – including those intriguing inventions that pop up on your socials and you just have to click ‘buy’,” added Claire Egerton-Jones, Executive Producer, Ricochet.
